# Printify Specs For First Product Batch

## Account connection path

1. Log in to Printify.
2. Connect Etsy store from Printify dashboard: **Manage Stores → Add new store → Etsy**.
3. Approve Etsy permissions.
4. In Printify, create products, choose provider, upload artwork, create mockups, then publish to Etsy.

## Default product choices

### T-Shirts
- Product: Bella+Canvas 3001 or Gildan 64000
- Colors: Black, White, Heather Dust/Cream, Navy
- Sizes: S-3XL if available
- Target Etsy price: $24.99
- Avoid heavy design complexity. Use bold typography.
- Front design size: ~12 inches wide, centered.

### Sweatshirts
- Product: Gildan 18000 or Comfort Colors crewneck if margin allows
- Colors: Sand, Ash, White, Black
- Target Etsy price: $39.99-$44.99
- Text should look embroidered/minimal even if printed.

### Mugs
- Product: Ceramic Mug 11oz + 15oz
- Colors: white or accent mugs if available
- Target Etsy price: $17.99-$21.99
- Use short phrases only.

### Posters
- Product: Matte Vertical Poster
- Sizes: 8x10, 11x14, 12x18, 16x20, 18x24
- Target Etsy price: $21.99-$34.99 depending size
- Use home/prayer room mockups.

## Provider selection rules

Choose providers by:
1. USA production if targeting US customers.
2. Rating 9.0+ if available.
3. Reasonable shipping time and cost.
4. Keep base cost low enough for 35%-50% gross margin.

## Pricing formula

Target retail = base product cost + shipping absorbed/visible + Etsy fees + profit.

For first tests:
- Shirts: $24.99
- Sweatshirts: $39.99
- Mugs: $17.99
- Posters: start $21.99

Do not race to the bottom. Sell identity + faith + utility.

## Mockup style

Use clean mockups, not cluttered mockups.

- Christian apparel: neutral background, church/family/minimal lifestyle.
- Prayer wall art: framed on desk/wall/prayer room.
- Mugs: desk + Bible + coffee feel.
- Business templates: laptop/workspace mockups.

## Listing SEO rules

- Put the main keyword in the first 40 characters of the Etsy title.
- Use all 13 Etsy tags.
- Repeat important phrases naturally in the first 2 lines of description.
- Use niche-specific recipient keywords: prayer warrior, Christian entrepreneur, pastor gift, church group, Bible study.
